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SHOW THE MATH.

The parts that don't make it into the case study.

Weekly operator-level breakdowns on category structure, margins, and distribution.

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The Breakdown

Everything so far. Pick a thread or start anywhere.

Ecom & D2C

Your SaaS Bill Is a Fiction

Usage-based pricing was supposed to fix cost blowout. In practice, it means predict the future or get punished.

5 May 2026·15 min read
Ecom & D2C

The 4x Markup You're Paying for Offshore Dev

Inside the offshore staffing model, and what it actually costs on your side.

30 Apr 2026·10 min read
Ecom & D2C

Stop Building the Restaurant.

The best business in foodservice isn't food. It isn't distribution. It isn't even the restaurant. It's the business orbiting all three of them.

23 Apr 2026·21 min read